Inclusive Design

Inclusive design is defined as the design of conventional products or services that are available and usable by, as many people as reasonably possible, without the need for special modification or specialized design(Cambridge, 2015). The Inclusive design leads an appropriate design response to diversity in the population. The inclusive design focuses on extending the target market to include those who are less able. The focus is not on age or disability, although these are vital issues, but on inclusivity at a social level and achieving that through a range of products and services that together accommodate the complete population without stigma. Another concept that is used is a universal design which understands and respects the diverse range of users. It increases the possibility of developing the better quality of life for a wide range of individuals. It helps people in being more self-reliant and socially engaged(Steinfeld, Maisel, & Levine, 2012). Both inclusive design and universal design are commonly accepted as good design aims.

Manual dexterity, cognitive ability and visual acuity, all need to be considered if you want the inclusive design to be successful(Clarkson, Coleman, Keates, Lebbon, 2003). There are many people in the world with visual impairments. Some institutes have developed solutions for these people. The Royal National Institute Of the Blind (RNIB) has developed a Clear Print booklet, which contains recommendations for the production of Clear Print for the blind and partially sighted and The British Dyslexia Association (BDA) has produced a Dyslexia Style Guide, which covers similar issues, Both focus on producing text, which is clear and therefore more easily read, and there is significant overlap between the two(Evett, 2005). External spaces are important and it should be designed in such a way that it is helpful visually impaired to move around freely. An inclusively designed street environment will accommodate the varying needs and expectations of all those who use the space. There have been provisions for wider footways, narrow non-linear carriageways, kerbs and tactile surfaces represent a vital source of details for blind and partially sighted people when moving around(Guidedogs, 2010). There are color blind people as well so an important thing for them is good lighting to identify routes and obstacles. Selection of light sources such as lamps and bulbs should also be taken into account. Mobile phones have been developed for older people particularly with vision problems and those include tactile feedback such as the raised ‘5’ key, use of contrasting textures, and clear and consistent keypad layout, and Hearing shortage can also be supported in mobile phones with the use of text, vibration warning, and visual ringing, all providing non-audible feedback(Pattison & Stedmon, 2006). Other examples of inclusive design include parking spaces available for disabled people in many countries around. There are different compartments in train for such people as well.

Economically inclusive design expands the market and helps in raising business profitability. It can be seen as a business opportunity for contentious advantage. So inclusive design is required to recognize diversity and uniqueness, inclusive process and tools and broader beneficial impact(OCAD, 2016).



Cambridge. (2015). What is inclusive design? Retrieved November 24, 2016, from

Clarkson, J. P., Coleman, R., Keates, S., Lebbon, C., & Bad author – no name (2003). Inclusive design: Design for the whole population. London: Springer London.

Evett, L. (2005). Text formats and web design for visually impaired and dyslexic readers—Clear text for all. Interacting with Computers, 17(4), 453–472. doi:10.1016/j.intcom.2005.04.001

Guidedogs. (2010). Inclusive streets: Design principles for blind and partially sighted people commissioned and produced by guide dogs on behalf of action for blind people. Retrieved from

OCAD. Retrieved November 24, 2016, from

Pattison, M., & Stedmon, A. (2006). Retrieved November 24, 2016, from

Steinfeld, E., Maisel, J., & Levine, D. (2012). Universal design: Creating inclusive environments. United Kingdom: Wiley, John & Sons.


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